Mark A. Burrell, Jeanette Blomberg, & Greg Guest (2009)
Human-Computer Interaction; Development Process (Sears & Jacko, eds.), 964-986.
DOI: https://doi.org/10.1201/9781420088892.ch5
Abstract. Survey chapter laying out how anthropological ethnography differs from corporate "user research," the four principles of natural setting / holism / descriptive understanding / member's-perspective, and how shorter "design ethnography" trades depth for actionability. The reference for any "but is it really ethnography?" debate in UX.
Tags: usability-testing ethnographic methodology